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Article contents Headline findings Research basis Telecommunications benchmark scores Interactive score explorer Website by website scores Strongest and weakest profiles Where telecommunications websites break The telecommunications buyer journey Search and…



Article contents Headline findings Why start with the homepage? What 191 homepage audits show The 14 industry benchmark Interactive industry explorer What the industry averages hide B2B versus consumer facing…

Businesses spend enormous amounts of time explaining what their products and services do. Customers are usually thinking about something else entirely. They are thinking about what changes for them if…